LatestLaws.com

Situation: LatestLaws.com, a leading legal resource portal, approached us to streamline and enhance their operational processes. As a hub for legal professionals, law students, and academia, they needed an efficient system to manage their growing demands in content and community engagement.

Challenge: The primary challenge was to set up an effective operations framework that could handle multiple facets of their organization, including intern management, content distribution, and customer relationship management (CRM) for both website and social media interactions. The goal was not only to optimize these operations but also to enhance engagement and outreach.

Experience: Upon assessing LatestLaws.com's operational needs, our team implemented an integrated operations framework that streamlined intern management, enhanced content delivery, and optimized customer relationship management (CRM) for website and social media channels. Our strategic approach in managing and deploying content, along with the effective use of CRM tools, demonstrated a deep alignment with the client’s objectives and organizational culture.

Outcome: The restructured operations significantly elevated LatestLaws.com's market presence:

• Journal Launch: Spearheaded the debut of a highly regarded legal journal, establishing a new authoritative voice in the legal community.

• Events: Successfully orchestrated over four major industry events, amplifying engagement and extending reach within the first year.

• Social Media Growth: Expanded social media following by 12,000, coupled with an engagement rate exceeding 10%, underscoring the enhanced content strategy's appeal and effectiveness.